Aug 27, 2025
Ana Only Cares About ONE THING In The Cracker Barrel Logo Fiasco
Cracker Barrel has reverted to its original logo after backlash from right-wingers.
- 5 minutes
The only thing that could have been worse
if they had made
it black or barrel, you know.
That would have been bad.
This they can recover from.
Okay. Oh, wow.
I hadn't seen that
until right this moment.
[00:00:16]
Was, Care to chime in?
Only thing I'll say is that this show
does lean into the wacky nature
of this, like, morning zoo crew thing.
And also my my college roommate,
Mike Reichard shouts to him.
[00:00:35]
He worked at the Cracker Barrel.
He was a busboy at the Cracker Barrel
while we were,
in college for at least a year.
I don't know if it was two,
but, those are my only memories.
I still never set foot
in the Cracker Barrel.
Oh my God.
- No, I've.
- Been to Perkins, though.
[00:00:51]
Never been to Cracker Barrels.
Here's the big contribution
my husband has made in my life.
Okay. I went from.
I had never been
to a Cracker Barrel even once.
Because at the time when I met him,
I don't think there were
cracker barrels in California.
[00:01:06]
They're starting to have some.
Like there's one in Victorville.
Okay.
But we would go visit his family
in Florida, and we would have breakfast
at Cracker Barrel.
And I was at first, not happy about it.
I was like, oh, what is this place?
[00:01:22]
Like, this place does not look,
there's too much stuff in here.
It's too cluttered.
It seems like it could be dirty.
Oh, but it grew on me real quick.
Those flapjacks are the best pancakes
I have literally ever had.
They're so good. They got.
[00:01:38]
They've got this, like,
hashbrown casserole
that's, like, cheesy and delicious.
Anyway, I think we have a story
that we're supposed to do.
I'll get to how much I love cracker Bill
in a second, but last week, Cracker Barrel
actually changed its logo,
which ended up causing controversy.
[00:01:54]
Allegedly.
So conservatives accused the brand
of going woke, and even Donald Trump
weighed in on the matter.
In fact, just hours after Trump told
the company to change the logo back,
Cracker Barrel listened and did just that.
So before we get any further,
let's show you what the original
[00:02:11]
Cracker Barrel logo is.
That's the one at the top
with the gentleman leaning on the barrel,
the Cracker Barrel Avi.
And then they wanted to go
with the minimalist approach,
so they took the guy away and instead had
a super boring Cracker Barrel logo.
[00:02:27]
I care approximately 0% about any of this.
The only thing I care about
are the flapjacks.
Are they good? Are they the same?
If they are great, if they change that,
then we're going to war.
Okay, but, yesterday Trump
posted Cracker Barrel
[00:02:43]
should go back to the old, old logo.
You're the president
of the United States, man.
What are you doing?
Like, you don't need to weigh in on this.
Admit a mistake based on customer
response, the ultimate poll, and manage
the company better than ever before.
[00:02:59]
They got $1 billion worth of free
publicity if they play their cards right.
Very tricky to do,
but a great opportunity.
Have a major news conference.
Okay, I'm done reading that.
We don't need a major news conference
about the Cracker Barrel logo.
Hours later, the logo was
reverted back to the original
[00:03:15]
and Trump posted this response.
Congratulations, Cracker Barrel
in commas for some reason on changing
your logo back to what it was.
All of your fans very much appreciate it.
Good luck.
Into the future, make lots of money,
and most importantly,
[00:03:31]
make your customers happy again.
By the way, the other thing
about Cracker Barrel that's amazing.
Their biscuits.
Like, they've got really,
really good biscuits.
- Have you eaten at Cracker Barrel?
- Still never been.
I'm not gonna lie.
This whole controversy
has made me want to.
Now try it.
[00:03:47]
I'm pretty sure they got
a few of them in Georgia.
Next time I'm in,
you know, way out in the sticks.
Georgia,
with my brother and my sister live.
I think I'm going to try to visit,
And the culture war is so crazy
because I never knew that Cracker
Barrel logo was, like, white coated.
[00:04:06]
But I'm supposed to believe that?
Well, I'm supposed to believe
that the guy is like an actual cracker.
Get it?
Like, that's that's what's supposed
to be happening right there.
He's just an older gentleman who had,
you know, he had a long day at the farm.
[00:04:23]
Okay. He's.
But he's a cracker.
But, I mean, I guess he's yellow.
I don't know if I don't know, I don't.
- Look, I guess.
- Some people are.
More sensitive.
It is weird. It's a distraction.
Like, let's keep it real.
This is a nonsense distraction.
[00:04:40]
And if you are a if you're an American
and you get riled up about logo changes.
- Yeah, our politics are failing you.
- You're not busy enough.
You're not busy enough.
- Okay.
- Yeah.
And but, you know, I will say that this is
kind of a little bit of a story is that,
[00:04:59]
you know, target man has been having
problems since they went the other way.
And this whole go, go, go broke, idea,
it's like they went so hard
in that non-woke anti-woke direction.
It's hurt them
in their business interests.
CEO has had to step down. Yeah.
[00:05:15]
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